Strategen’s Team

At Strategen, we don’t see ourselves as “traditional” consultants, because that’s not what we do. Instead, we map out a custom-tailored strategy for your business and then we make that strategy happen. In other words, we are implementation consultants.

With 35 years of experience working with small (under $100,000,000.00), closely held, technical products and services businesses, we can bring you the focus and an objective point of view your company needs through our strategic, “hands-on” implementation process.

Lou Busalacchi President of Strategen

Lou Busalacchi – President

General Management, Strategic Planning,
Sales and Marketing

Strategen’s President, Louis J. Busalacchi is a senior corporate executive with over 35 years of experience in component and equipment manufacturing companies.

He has perfected the skills to coach and develop and implement strategic plans, develop sales personnel and their function, implement profitable market strategies, penetrate niche markets and product development programs producing profitable growth and turnaround situations.

He has earned a reputation as a hands-on executive, building empowered winning teams across functional lines. He has developed expertise in general management, long term planning, sales management, acquisition of technology, developing and launching new products, market development, global business, international product licensing and technology transfer, business acquisition and divestiture, engineering services, and sales personnel and function development.

Click to view Lou’s Resume

• Chapter 11 turnaround in one year
• Improved margin by 30%
• Established empowered project teams to improve customer service and project performance
• Negotiated product license agreements in Europe and Asia
• Penetrated the Asian and European and national markets with a focused target strategy
• Successfully developed and marketed 38 new products

• Turned five straight years of losses into a middle seven figure profit in 24 months through a 50% increase in margin, and a reduction in SG&A from 26% of sales to 16%
• Developed and implemented the strategies to grow the business from $12.5MM losing $1.25MM to $45MM with a bottom line profit of 18% after tax
• Focused the sales activity to targeted markets, customers, and products, doubling sales volume
• Doubled productivity per employee

Bill Phillips VP and Principal of Strategen

Bill Phillips – Vice President and Principal

General Management, Strategic Planning, Sales & Marketing, Engineering and Operations

Strategen’s Vice President, Bill Phillips is a senior corporate executive with over 20 years of experience in component and equipment manufacturing companies.

He has developed the skills to develop and implement strategic plans, coach and develop sales personnel, develop and implement market channel strategies and product development programs and penetrate niche markets producing profitable growth and turnaround situations.

Bill’s experience with sales, market communications, system integration, project management, prototype/product development, writing specifications, machinery design, purchasing and inventory control helps customers increase efficiencies and throughput.

Bill Phillips working on site with a client

Bill has helped organizations of every size, from very small to some of the largest in the world grow and develop earning a reputation as a hands-on executive, building empowered winning teams across functional lines. He has developed expertise in general management, long term planning, sales management, acquisition of technology, developing and launching new products, market development, global business, engineering and project management services, and sales personnel and function development. Bill’s involvement helps management as well as sales, manufacturing and engineering teams increase their focus, quality, innovation and speed.

Click to view Bill’s resume

• Earned a reputation as a hands-on executive, building empowered winning teams across departmental lines in $5-$45 million companies.
• Improved project management focus across the organization streamlining and improving communication and flow of information. The integration, installation and successful startup of many large scale material handling systems on time, on schedule and under budget. The successful design and build of hundreds of machines

• Business coach & mentor helping growing companies increase throughput, implement systems & processes, develop & introduce new products, penetrate new markets, keep projects within scope, on time and on budget, improve information flow, build accountability and improve profits

• Coordinated, Managed and Supervised the efforts of (8) GM Skilled Trades Supervisors & (200-400) GM Skilled Trades employees – Decommissioning and Construction activities throughout five Lansing facilities

• Took a manufacturing division a half million dollars in the red and reached the breakeven point in less than one year, increased sales to $5 million per year in two years, a 500% increase, while working within the constraints of a large company and the UAW